Dorie is the author of “Reinventing You: Define Your Brand, Imagine Your Future”. A former presidential campaign spokeswoman, she is also a frequent contributor to the Harvard Business Review and Forbes.
Dorie is recognized as a “branding expert” by the Associated Press and is a marketing strategy consultant and speaker for clients including Google, Microsoft, Yale University, Fidelity, and the World Bank. She also frequently appears in worldwide media including NPR, the BBC, and MSNBC.
4 GREAT REASONS TO LISTEN TO DORIE
1. Discover why it’s important to build your audience and then write your book.
2. Find out why creating a community is important for marketing success.
3. See how having her book rejected helped Dorie realize she needed to define her brand and build a platform.
4. Learn Dorie’s keys to marketing success in 2014.
In this episode we mentioned the following resource(s):
FREE SPOTLIGHT RESOURCE
Enjoy your free copy of "How to Sell More Books with Awesome Amazon Descriptions".
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QUESTION OF THE DAY:
How have you reinvented your [writing] self?
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WHAT WE LOVE ABOUT DORIE...
Considering Dorie’s glowing credentials and successes one might think she’d be a little... stiff, but that’s far from the truth. Dorie is effervescent, engaging, and confirming; and so easy and fun to talk to, we already consider her our friend.